Sell property agents a daily 'deal brief' email written by AI

🧰 Before you start

• A paid Claude plan
• A legal source of listing data (your own agency's listings, a data partner, or public information you may reuse; check each portal's terms, many forbid scraping)
• An email newsletter tool (many have free tiers)

🪜 Steps (tick as you go)

1. ☐
   1. Pick one area and one buyer

   E.g. 'agents selling condos in Mont Kiara and Sri Hartamas'. Narrow beats broad.

2. ☐
   2. Sort out your data

   Decide where the listings come from and confirm you're allowed to use them. Never copy listings from a portal against its terms.

3. ☐
   3. Make a sample brief

   Paste a day's listings into Claude with the 'Deal brief' prompt below. Edit until it's genuinely useful.

4. ☐
   4. Show 10 agents

   Send the sample to 10 agents you know and ask: would you pay for this every morning? What's missing?

5. ☐
   5. Set a price and a free trial

   Offer two free weeks, then a monthly price in MYR. Use your newsletter tool to collect payment or invoice them.

6. ☐
   6. Automate gently

   Once it works, ask Claude (Cowork scheduled tasks) to prepare the draft each morning. You still read it before it goes out.

💬 Prompts to copy

Here are yesterday's new and changed listings for [area]: [paste data].
Write a one-page 'Deal Brief' for property agents:
1. Top 5 listings worth a same-day viewing, each with price (MYR), price per sq ft, and why.
2. Price cuts: old vs new price, % drop, and what it may signal.
3. Three short outreach scripts (WhatsApp style) an agent could adapt.
Only use the data given. Don't invent facts. British English.

🔗 Links

• X post (source): https://x.com/0xAI42exe/status/2067231788632584658
• Schedule recurring tasks in Claude (official): https://support.claude.com/en/articles/13854387-schedule-recurring-tasks-in-claude-cowork

From https://usecasy.com/use-case/claude-deal-brief-newsletter/ · Guide checked 15 October 2026 · Prices are rough and shown in USD unless stated (MYR where relevant).