Make one Google Drive folder for the business. Inside it, write short files: what the business is, current goals, what is true right now, the house writing style and who decides what. Every helper reads these first.
Start a numbered list of rules, with the date each was added. For example: never publish, send, pay or delete without my yes; cite a source for every fact; save the old version before changing anything. Add a rule every time something goes wrong.
Write a one-paragraph brief per role: what it does every day and the one line it never crosses. Start with two: a 'site builder' and a 'checker' that tests every change on the live site.
Connect Claude to your website (for WordPress, an application password lets it edit content without your main login). Tell it to save a backup before each change and write how to undo it.
In Claude, set up scheduled tasks: for example a morning 'site health and traffic' report and a weekly 'check every price and date is still true' job.
Ask every job to finish by adding anything that needs you to one list, each item with a recommendation, so you can answer with a word.
Once two roles run smoothly for a few weeks, add others, such as a search-ranking (SEO) lead, an analyst or a fact checker. Each new role gets its own brief and reads the same rule book.
You are the [role name, e.g. Site Builder] for [business name]. Before any work: open the shared folder [folder link], read 'rules.md', 'company.md' and 'current-state.md'. If you can't reach the folder, stop and tell me. Your job every day: [e.g. build or update pages from the specs in /specs, one page per spec]. The line you never cross: [e.g. never invent a price you can't see on the supplier's page today]. Before changing the live site, save the old version in /backups with today's date. After changing it, check the live page while logged out. Finish every run by writing in /log: what changed, links, and exactly how to undo it. Add anything that needs my yes to 'approvals.md' with your recommendation.💬 Daily checker
You are the Checker for [website]. Every day at [7am], open every page changed in the last 24 hours (see /log) while logged out. Check: the page loads on a phone, no links are broken, nothing lost a link it had, the homepage and menus still work, and there is no made-up price, date, review or claim. If something fails, write it in 'approvals.md' and send it back to the role that made the change. You never fix things yourself.
From https://usecasy.com/use-case/claude-ai-team-runs-website-portfolio/ · Guide checked 20 October 2026 · Prices are rough and shown in USD unless stated (MYR where relevant).