Run a PR and link-building campaign with a dot that keeps the tracker up to date

🧰 Before you start

• A ChatGPT plan that includes dots: Pro, Business Premium or Enterprise (Enterprise admins must switch it on)
• The ChatGPT desktop app, the ChatGPT phone app or ChatGPT in a desktop browser (phone browsers are not supported)
• You must be 18 or over; dots are still rolling out, so it may not appear on every account yet
• A Google Sheet for the tracker
• A short description of your business and why other sites should mention it

🪜 Steps (tick as you go)

1. ☐
   1. Create your dot

   Open ChatGPT and choose dots (on the desktop app, a desktop browser or the phone app). Follow the short introduction, give your dot a name and pick how it looks. You can keep the defaults.

2. ☐
   2. Connect email and Sheets

   Connect your email and Google Sheets through plugins so it can draft pitches and update the tracker.

3. ☐
   3. Make the tracker

   Create a sheet with columns: Site, Type (directory, blog, news), Contact, Action taken, Date, Status (submitted / replied / live), Link, Notes.

4. ☐
   4. Give it the campaign

   Paste the campaign prompt below. Be clear on what it may do alone (submit to free business directories) and what needs you (any email pitch).

5. ☐
   5. Review daily

   Each day, read new drafts and approve the good ones. Click the 'live' links yourself to check they really exist.

6. ☐
   6. Weekly check-in

   Ask for a weekly summary: what worked, what didn't, and the next 10 targets.

💬 Prompts to copy

Your ongoing job: get [business name] ([website]) mentioned and linked on relevant, reputable websites.
Targets: [e.g. Malaysian business directories, property blogs, local news sites, industry associations].
You may: research targets and submit to free, legitimate business directories.
Ask me first before: emailing any person, paying anything, creating accounts that need my ID.
Keep the tracker [sheet name] accurate: never mark something 'live' until you have seen the link on the page.
Every day at [5 p.m.] message me: actions taken, replies needing me, and anything now live.

🔗 Links

• Meet dots (official OpenAI docs): https://learn.chatgpt.com/docs/dots
• Get started with your dot (official): https://learn.chatgpt.com/docs/dots/getting-started
• Promptslove case study (source): https://promptslove.com/blog/openai-dots-guide/

From https://usecasy.com/use-case/dots-pr-outreach/ · Guide checked 15 October 2026 · Prices are rough and shown in USD unless stated (MYR where relevant).