Reply to your Google reviews, post updates and change opening hours just by asking Gemini

🧰 Before you start

• A verified Google Business Profile that you own or manage (only works if you have just one profile)
• The personal Google account you use for that profile (work or school accounts don't work yet); you must be 18 or over
• Gemini's 'Keep Activity' setting switched on
• A computer: this works only in the Gemini web app at gemini.google.com

🪜 Steps (tick as you go)

1. ☐
   1. Open Gemini on the web

   Go to gemini.google.com on a computer and sign in with the same personal Google account you use for your Business Profile.

2. ☐
   2. Connect your profile

   Ask something about your business, e.g. 'How is my business doing on Google this month?'. If Gemini doesn't use your profile, add @Google Business Profile to the message. When it offers to connect, follow the on-screen steps.

3. ☐
   3. Make your business notebook

   If you're offered a business notebook, select Connect and confirm your website address. It appears in the sidebar under Notebooks, with suggestions such as missing hours or photos.

4. ☐
   4. Draft review replies

   Paste the 'Review replies' prompt. Gemini lists recent reviews and drafts a reply for each. Read and edit every draft before it goes on your profile.

5. ☐
   5. See what customers say

   Ask it to sum up the themes in your reviews: what people praise and what they complain about, with how often each comes up.

6. ☐
   6. Keep the profile fresh

   Ask for a weekly Update, Offer or Event post, and set special opening hours before public holidays.

7. ☐
   7. Optional: check your numbers monthlyOptional extra

   Use the 'Monthly check-up' prompt for how often you were shown, website clicks, direction requests and bookings, compared with last month, plus the search words people used to find you.

💬 Prompts to copy

@Google Business Profile Show me my reviews from the last [30] days that have no reply yet. For each one, draft a short reply in British English:
- Thank them by first name if shown, and mention one specific thing they said.
- For complaints: apologise once, don't argue, offer a way to make it right ([e.g. call us on ... / ask for the manager]).
- No discount codes or promises unless I add them.
Show me all the drafts together first. Don't publish anything until I approve each one.

@Google Business Profile Give me a one-page check-up for this month vs last: how often my profile was shown, website clicks, direction requests and bookings if available. List the top search words people used to find me. Then sum up my reviews: the 3 things people praise most and the 3 complaints that come up most, with counts. Finish with 3 small actions for next month. Don't change anything on the profile.

🔗 Links

• Google Business Profile Help: manage your profile with Gemini (source): https://support.google.com/business/answer/17142585?co=GENIE.Platform%3DDesktop&hl=en
• Google: new Gemini tools for small business owners (20 Oct 2026): https://blog.google/innovation-and-ai/products/gemini-app/new-tools-small-business-owners/
• Gemini web app: https://gemini.google.com/

From https://usecasy.com/use-case/gemini-business-profile-manager/ · Guide checked 26 October 2026 · Prices are rough and shown in USD unless stated (MYR where relevant).